Gravelwood Logo Design
Gravelwood Excavation & Construction, a new full service excavation and construction company, approached us in the very beginning of starting their new company. Renoun Creative was brought on to completely develop their brand identity – including the name.
The process started by working with the client to better understand the services they offered and what message was important to convey. We researched area peers and competitors to understand their position in the market, and worked to develop a series of corporate name options which we presented. Upon choosing “Gravelwood” as the name, we then developed all visual aspects of the brand identity including the logo, color palette, and typography styles.