Package Design for ChocoMaker Pretzel Kit
Enticing photography coupled with clean, colorful graphics give this package design a fun, modern look while telling the story of an easy-to-use kit. Even though the product was an inexpensive, affordable treat for the consumer, the graphics give it a cool, high-end look, emphasizing the emotional benefits to the shopper while still communicating practical advantages. The cheeky copywriting found on the sides and on the inside flap offer a fun surprise at every turn of the box.
